About the course

This course is a practical course that focuses on strategies to attract new customers while building long-term loyalty with existing ones. Learners will explore techniques in lead generation, customer engagement, relationship management, and loyalty programs, gaining the skills to drive sustainable business growth.

Curriculum

6 Chapters · 6 Lessons

  1. 1

    Introduction

    1. (Included in full purchase)

      Introduction to Customer Acquisition and Retention

  2. 2

    Topic 1

    1. (Included in full purchase)

      Understanding Your Customer Landscape

  3. 3

    Topic 2

    1. (Included in full purchase)

      Strategic Customer Acquisition

  4. 4

    Topic 3

    1. (Included in full purchase)

      Retaining Customers with Personalized

  5. 5

    Topic 4

    1. (Included in full purchase)

      Balancing Your Budget For Growth

  6. 6

    Topic 5

    1. (Included in full purchase)

      Leveraging Technology For Success

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