About the course

This course is a practical course that focuses on strategies to attract new customers while building long-term loyalty with existing ones. Learners will explore techniques in lead generation, customer engagement, relationship management, and loyalty programs, gaining the skills to drive sustainable business growth.

Curriculum

6 Chapters · 6 Lessons

    1. (Included in full purchase)

      Introduction to Customer Acquisition and Retention

    1. (Included in full purchase)

      Understanding Your Customer Landscape

    1. (Included in full purchase)

      Strategic Customer Acquisition

    1. (Included in full purchase)

      Retaining Customers with Personalized

    1. (Included in full purchase)

      Balancing Your Budget For Growth

    1. (Included in full purchase)

      Leveraging Technology For Success

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