About the course

This course helps you understand how organizations gain an edge in the marketplace. This module covers analyzing competitors, identifying opportunities, and developing strategies to achieve sustainable competitive advantage.

Curriculum

6 Chapters · 6 Lessons

  1. 1

    Introduction

    1. (Included in full purchase)

      Introduction to Competitive Strategy

  2. 2

    Topic 1

    1. (Included in full purchase)

      Understanding Competitive Strategy

  3. 3

    Topic 2

    1. (Included in full purchase)

      Differentiating your Offerings

  4. 4

    Topic 3

    1. (Included in full purchase)

      Leveraging Cost Leadership

  5. 5

    Topic 4

    1. (Included in full purchase)

      Building Customer Loyalty for Competitive

  6. 6

    Topic 5

    1. (Included in full purchase)

      Monitoring and Adapting the Competitive Strategy

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